“Run Your Day The Intentional Way”

THEME. By definition, it is “the subject of a talk, a piece of writing, a person’s thoughts, or an exhibition; a topic.” In our situation, it’s what we want as our personal and professional priority for this year. It’s our compass. It’s what we want every decision to be guided by and a focus that everyone on our team keeps at the forefront of their minds at all times.

INTENTIONAL. By definition, it is “done on purpose; deliberate.” It takes thought, effort, and strategy. It means you are purposeful in every word and action. It takes engagement and belief in both the process and the end result.

We, as a company, were challenged to come up with a “theme” for 2020. We’re making some changes and shifting some things we do as an organization and wanted this theme to kick off some really exciting things for our future as a company. So, we tapped into the best resource of all… our people. We involved everyone on our team to participate and contribute ideas to get to our theme. We talked a lot about focusing on the core values our company has always lived by. We want to make them a top priority and shift our minds back to what’s truly important, rather than just getting caught up in a busy routine and going through the motions day in and day out. We discussed how if you don’t run your day, your day will run you. So… drumroll… we are proud to reveal our 2020 theme: “RUN YOUR DAY THE INTENTIONAL WAY.”

Intentionality can be accomplished in many ways. Here is how we are striving to be intentional rather than accidental:


• The way we show appreciation to our staff and foster our culture
• How we treat our clients and the guidance we provide them
• Taking a holistic approach to their individual situation and exposure
• Getting creative with solutions to problems some may not even know exist
• Who we partner and do business with

Running your day the intentional way starts with the second your eyes open in the morning (side note: it helps to have coffee) and your feet hit the floor. Your attitude and intentions can set the tone for the rest of the day, week, month, and year. We plan to give everything we’ve got to stick to our goals and support eachother throughout this year to really do things on purpose with purpose. Join us! Go choose a word, a resolution, a theme… and run your day the intentional way!

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